The St Leger Festival in Doncaster is expected to boost the region’s economy by as much as £15 million.
Around 62, 000 visitors came to the town last year to enjoy some world class horse racing - and even more are expected to attend this year’s 10-day festival, which launches on Friday, September 4.
Business leaders are estimating the tens of thousands of visitors will boost the local economy in a number of key areas, with the town’s hotels, bars, restaurants and shops all set to benefit from the influx of racegoers.
Dan Fell, chief executive officer of Doncaster Chamber, said the event is a great way of showcasing to the world everything that is great about South Yorkshire.
He said: “The most recent figures suggest that the St Leger Festival contributes approximately between £10m and 15m to the local economy per year.
“It is a fantastic opportunity for many local businesses – many industries receive a boost from the influx of race goers to the town – from hotels, retail, and leisure to name a few.
“It is one of the most prestigious race weeks of the British horse racing calendar and certainly helps to put Doncaster on the map nationally and internationally.”
Mr Fell added that the race days also offer an opportunity for business leaders to meet up, network and discuss new trade deals.
He said: “St Leger Festival is a great networking opportunity for businesses, and many local firms do use it to entertain clients and make new connections.”
A chamber hosted networking event takes place at Doncaster Racecourse on September 10 between 11am and 6pm. To book tickets contact Amy Symon on 01302 640132.