Tourists made around 38 million visits to the Peak District and Derbyshire last year - helping to support almost 30,000 jobs.
New figures released by the Visit Peak District and Derbyshire tourist board show visitor numbers stayed at the same level in 2012 and 2013. But bosses said the area’s tourist economy has been on the up since 2009, despite the recession which has affected the UK in that time.
According to new research, the industry’s value to the local economy increased from £1.47 billion in 2009 to £1.8 billion last year, while the number of full-time equivalent jobs it supported rose from almost 25,285 in 2009 to 27,500 in 2013.
David James, chief executive of Visit Peak District and Derbyshire, said: “Given the challenging economic climate over the past few years, it’s good to see that tourism in the Peak District and Derbyshire is enjoying sustained growth and continuing on an upward curve. These new figures indicate that, despite challenging conditions, we’re making steady progress and are in good shape to build on these solid foundations in the future.”
The number of visitors opting to stay overnight in the area has also increased in the past five years, going up from 3.6 million in 2009 to just over four million last year. One of the area’s most popular attractions is Chatsworth, which gets more than a million visitors a year.
Sally Hogg, head of visitor services and marketing for Chatsworth, said: “Tourism plays a vitally important role in the local economy. This is an area of great natural beauty and very friendly people but there has also been a lot of hard work throughout the area to improve facilities and services and keep us ahead of the competition.
“We have more than one million visitors each year to the Chatsworth estate but we know we have to keep on getting better to keep them coming back and that is true across the Peak District.”