Digital agency backs new mothers’ charity

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A SHEFFIELD-based digital agency has provided free support for an online charity that helps mothers suffering from post natal Illness, after hearing about its work from a member of staff.

Technophobia redesigned the charity’s website, which was launched 14 years ago by Veritee Reed-Hall, who herself suffered from the condition and decided to share her story with others with the aim of creating a support network.

The Sheffield firm first became aware of PNI after a member of its team turned to the site for support, following the birth of her first child.

When Technophobia heard that Veritee Reed-Hall was struggling to maintain and update the site as a result of illness in recent years, it not only redesigned the site to incorporate social media, an online shop and a more prominent feature urging visitors to donate, but also set up a new content management system which means it is easy to train new volunteers to carry out updates.

Technophobia managing director, Emma Marshall said “PNI ORG UK was there when one of our team members needed a helping hand and we were very happy to reciprocate.

“At a time when budgets are tight and public funding is limited, small UK charities such as this one are increasingly reliant on public donations. It is so important that third sector organisations have a good digital presence, to keep promotional costs down and support levels high. The credit for this work goes to our great staff who have spent many more hours of their own time on this project.”