Developers of a Sheffield-made collapsible drinks bottle are seeking the public’s help to launch a bigger size to break into the sports and US markets.
The Ohyo 500 Collapsabottle is a hit on the UK high street after its launch two years ago. The carbon neutral. BPA-free product was developed with the help of Sheffield manufacturer of specialised plastic packaging, William Beckett Plastics.
Now the firm plans to launch one double the size, the Ohyo 1000, with the help of Kickstarter funding. Backers who pledge money receive perks, from a free bottle or T-Shirt to a corporate sustainability package.
Founder Guy Jeremiah, said: “So far we’ve avoided debt and venture capitalists by assembling a team of talented shareholders and supporters. To make the Ohyo 1000, a trigonometrist plotted the perfect angles, an engineer sculpted the mould and designers worked hard to get our image right. It almost works but we’re still having a few technical issues to mass produce the bottle, but we’re on the home straight!
“The mould tools are very expensive and each minor adjustment is an added expense. We are working to develop practical but eco-friendly packaging and we also face the major expense of internationalising our patents. Rather than grappling with banks and investors, we are offering the Kickstarter community a package of rewards to help us overcome these obstacles and be ready to despatch the finished product in November.” Some 69 backers have pledged £3,721 with 21 days to go.