WANdisco, the Silicon Valley and Sheffield-based software developer, is aiming to go one better than IT giants Apple and Google.
While Apple uses the names of big cats like Snow Leopard as codenames for new releases of its OS X operating system, Google has gone for desserts, calling the most recent versions of its Android operating system Honeycomb and Ice Cream Sandwich.
But WANdisco – whose chief executive, David Richards, was born in Sheffield – has decied to use the names of Sheffield pubs.
So, the latest versions of its award-winning uberSVN software, developed at its offices in Electric Works, on Sheffield’s Digital Campus, will be known as “Blake” – after the Blake Hotel in Blake Street, Walkley.
WANdisco holds the Made in Sheffield Mark, which can only be used by companies committed to producing high quality products, developed in an area covered by the Sheffield postcode district.
The software was developed in the city to add additional functions to WANdisco’s Subversion software, which dominates the software development market and is used by blue chip corporates around the world, including most, if not all the Fortune 1,000 companies, Goldman Sachs, Barclays Bank and BT.
Subversion allows software engineers in offices around the world to collaborate on projects, by ensuring they are all working on the latest version of the software products they are developing.
By adding uberSVN, WANdisco also allows software engineers to use of a range of commercial development, debugging, testing, quality assurance and distribution tools.
UberSVN also incorporates a social networking facility and allows them to communicate with the system using Smartphones and tablet computers.