Rotherham glass manufacturer Beatson Clark has had a busy month of exhibitions as it prepares to fire up a £7m new furnace.
The company, which has been making glass bottles and jars in the town since 1751, exhibited at BeerX, the annual conference of SIBA, the Society of Independent Brewers, in Sheffield in March for the first time.
Staff were also at Food & Drink Expo at the Birmingham NEC at the end of March. And a lucky few jetted off to the company’s first appearance at BrewExpo America, in Denver, Colorado, the largest brewing trade show in the states.
Beatson Clark already makes bottles for Brooklyn Brewer in New York, as well as - closer to home - Thornbridge’s new embossed bottles.
Marketing manager Charlotte Taylor said: “BeerX was a great opportunity to chat to clients old and new, and most people we spoke to were interested in embossing designs onto standard bottles.”
“BrewExpo America is the only event in the US that serves both packaging breweries and brewpubs. The event attracted over 7,000 visitors and we were very pleased with the number of prospective clients we met and talked to about the designs we offer.”
Steve Baxendale, sales support manager, said: “Export is 20 per cent of sales. Our products go to New Zealand, Scandinavia and Australia. They want something a bit different to put premium beers in. We try to offer specialist branding.”
The new furnace, an investment to meet demand, is set to be up and running in October, he added.