A search for Sheffield’s best new business brain begins at the end of the month when budding entrepreneurs are invited make their pitch.
On offer is a cash prize and personal support from young city businessman Adam Bradford, who launched his first venture at the age of just 14.
The winner will also go with Adam on a trip abroad to experience the business world from another country’s point of view.
The Sheffield Entrepreneurs Challenge, the second organised by the 21-year-old, is being held at in the city on January 30.
On the judges’ panel is local life coach Jayne Briggs, Janet Grant, from the University of Sheffield, Suzy Cornwell-Ball, from Sheffield Enterprise Programme, Jordan Glen, who set up an aviation company when he was just 20, and Adam himself. People wanting to enter should go to entrepreneuradam.co.uk to make an application.